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Client Outcomes

Results, not reports.

Every case study below represents a business that was underperforming digitally — and now isn't. Real clients, real numbers, real timelines.

288%
Avg revenue increase
$140K+
Annual lift per client
94%
Client retention
01

Nexus Fintech

Toronto, Canada
CROLanding PageFintech
The Problem

Nexus had 80,000 monthly visitors and a 0.3% trial signup rate. Their homepage was feature-heavy and trust-light. Prospects arrived from LinkedIn ads and left without converting, costing $240,000/year in wasted ad spend.

What We Delivered

Full-funnel teardown, hero rewrite, social proof architecture, trust-signal injection above the fold, and a rebuilt sign-up flow with progressive disclosure. We also implemented a targeted exit-intent with a segment-specific offer for CFO-tier visitors.

The Result

Trial signups increased from 0.3% to 2.1% in 6 weeks — a 600% improvement. Monthly recurring revenue grew by $180,000 within 90 days of launch.

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+600%
Trial Signup Rate
Achieved in
6 weeks
02

AeroTech

Global
CROBrand positioning
The Problem

Slow conversion.

What We Delivered

Revamped funnels.

The Result

Massive scale.

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+288%
Lead Volume
Achieved in
03

Lumirae Cosmetics

Global / London
E-CommerceUX/UIConversion Optimization
The Problem

Lumirae experienced massive cart abandonment rates despite aggressive ad spend. Their elite product line was hindered by a disjointed, slow user experience that eroded buyer trust.

What We Delivered

We architected a frictionless, highly persuasive Shopify Plus storefront. By implementing a one-click checkout flow and proximity-based urgency triggers, we completely eliminated friction.

The Result

Revenue increased by $2.4M within the first 90 days of deployment.

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+312%
Conversion Rate
Achieved in
3 Months
04

Aethelgard

New York / London
Professional ServicesBrand PositioningLead Gen
The Problem

Aethelgard was losing high-ticket enterprise retaining contracts to newer, flashier competitors. Their legacy website did not reflect their actual elite status in the corporate law sector.

What We Delivered

We repositioned them as the absolute authority in their field through a bespoke, Awwwards-winning digital footprint featuring dramatic cinematic aesthetics and sharp serif typography.

The Result

High-ticket enterprise lead volume surged by 412%, generating a $4.2M pipeline.

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$4.2M
Pipeline Generated
Achieved in
4 Months
05

Meridian Goods

Melbourne, Australia
E-CommerceAOVLuxury Retail
The Problem

Meridian sold premium home goods online at AUD $400–$1,200 per item. Despite strong brand awareness, their average order value was stuck at $420 and cart abandonment was 78%. The checkout experience felt generic for a luxury brand.

What We Delivered

Luxury UX redesign, tiered product bundling system, social proof at cart step, one-click upsell post-purchase, and a loyalty signal in the final checkout screen. We also rebuilt the product page to replicate a retail consultative experience online.

The Result

AOV jumped from $420 to $780 in 10 weeks. Cart abandonment dropped to 51%. Annual revenue increased by $2.1M against the same traffic volume.

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+88%
Average Order Value
Achieved in
10 weeks
06

Meridian Flow

US
Web DevFullstack
The Problem

Legacy site.

What We Delivered

Modern Next.js.

The Result

Instant load.

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42ms
FID
Achieved in
07

Kinetixia

San Francisco
B2B SaaSProduct DesignAI Integration
The Problem

Kinetixia possessed incredible AI technology, but a brutal user onboarding flow and complex dashboard led to staggering churn rates and failed trial conversions.

What We Delivered

We redesigned the entire UX layer using behavioral psychology principles and integrated a generative AI concierge to guide users through the complex data visualizations.

The Result

Trial-to-paid conversions doubled in 6 weeks, while churn dropped dramatically.

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-42%
Churn Rate
Achieved in
6 Weeks
08

Argent Analytics

San Francisco, USA
SaaSCAC ReductionB2B
The Problem

Argent spent $45,000/month on Google and LinkedIn ads driving traffic to a generic SaaS homepage. Their CAC was $3,200 per customer and declining LROIs were threatening their expansion round. The core issue: zero personalization between traffic sources.

What We Delivered

Deep UTM segmentation strategy, 6 unique landing page variants per persona (Developer, CFO, Operations Lead), tailored social proof per segment, and a 2-step micro-conversion flow before the demo request form. Implemented A/B testing infrastructure for monthly iteration.

The Result

CAC reduced from $3,200 to $1,840 in 12 weeks — a 43% reduction. Demo request rate increased by 178%. Argent closed their Series A with improved unit economics as a headline metric.

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-43%
Customer Acquisition Cost
Achieved in
12 weeks
09

Archon Developments

London, United Kingdom
Real EstateLead GenLuxury Property
The Problem

Archon developed premium residential properties across London and Dubai. Their digital presence was brochure-grade — beautiful imagery, zero conversion architecture. Enquiries came almost entirely by word of mouth despite $80,000/month in digital ad spend.

What We Delivered

Revenue-first redesign of the project showcase, AI-powered qualifying chatbot on each property page (qualifying budget, timeline, and purchase intent before connecting with a sales advisor), and a private viewing booking flow embedded directly into the experience.

The Result

Direct online enquiries increased by 340% in 8 weeks. Average qualified lead value increased to £2.4M. The AI qualifier reduced unqualified enquiries by 60%, saving 22 hours/week of sales team time.

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+340%
Qualified Enquiries
Achieved in
8 weeks
010

Vertex Systems

Amsterdam, Netherlands
Enterprise SoftwareSales VelocityB2B
The Problem

Vertex sold enterprise infrastructure software at €180,000 ACV. Their sales cycle was 9 months average, slowed primarily by poor digital credibility — prospects Googled them after a cold intro and saw a dated 2019 website that undermined the €180K price point.

What We Delivered

Complete digital transformation: new design system, enterprise trust architecture (security certifications, client logos, named case studies, compliance badges), a Resource Hub with gated technical whitepapers, and ROI calculator embedded in the sales deck landing page.

The Result

Average sales cycle shortened from 9 months to 5.8 months. Win rate improved by 34%. Pipeline velocity increased by 3x as digital credibility no longer created friction at the discovery stage.

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3x
Pipeline Velocity
Achieved in
14 weeks
011

Plume Collection

Cape Town, South Africa
HospitalityDirect BookingsLuxury
The Problem

Plume operated 4 luxury boutique hotels with 80% of bookings running through third-party OTAs (Booking.com, Expedia) at 18–22% commission. Their own website converted at 0.8% — far below industry benchmarks — losing $900,000 in commission fees annually.

What We Delivered

Direct booking engine redesign, room-level social proof (review snippets, TripAdvisor rating embedded at point of decision), urgency mechanics (real-time availability signals), loyalty programme prominence, and a 3-email post-abandonment sequence for partial bookings.

The Result

Direct booking rate increased from 20% to 47% of total reservations within 4 months. Annual savings from OTA commission reduction exceeded $1.8M. Website conversion rate went from 0.8% to 3.2%.

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$4.1M
Direct Revenue Generated
Achieved in
16 weeks
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