E-CommerceUX/UIConversion Optimization

Lumirae Cosmetics

Global / London3 Months

Lumirae Cosmetics Project

The Problem

Lumirae experienced massive cart abandonment rates despite aggressive ad spend. Their elite product line was hindered by a disjointed, slow user experience that eroded buyer trust.

The Solution

We architected a frictionless, highly persuasive Shopify Plus storefront. By implementing a one-click checkout flow and proximity-based urgency triggers, we completely eliminated friction.

+312%

Conversion Rate

Revenue increased by $2.4M within the first 90 days of deployment.

The Transformation

Old Revenue Engine
Old Revenue Engine
BIGWEB System
BIGWEB System

The Trajectory

Revenue Trajectory

$2,850,000Current Run Rate
Month 1Month 2Month 3Month 4Month 5Month 6

The Deep Dive

## The Challenge\nLumirae is a high-end luxury cosmetics brand. Their products are world-class, but their digital footprint was bleeding revenue at the conversion layer. \n\n## The Execution\nWe rebuilt their entire digital architecture from the ground up, focusing heavily on behavioral psychology and dark luxury aesthetics to elevate the brand perception while mathematically optimizing the funnel.\n\n## The Outcome\nWithin 90 days, we successfully turned a leaking funnel into a hyper-efficient revenue engine.

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